Broad Street is Birmingham’s premier mixed use business area with 15,000 people employed in over 300 businesses throughout the area, including offices, hotels, pubs, clubs, restaurants and leisure venues. It also includes the International Convention Centre, the National Indoor Arena, the National Sealife Centre and the award winning Brindleyplace.
The Broad Street Business Improvement District (BID) works to create a more attractive, better marketed, brighter, safer and cleaner business environment.
The BID was established in July 2005 following a successful ballot of 262 businesses throughout the Broad Street area. With a 92% ‘YES’ vote, the result is still the highest of all BIDs in the UK to date. In November 2009 businesses within the BID area voted in favour of the team’s efforts continuing, with a fantastic 94% ‘YES’ vote.